Category: Adoption
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Change movements fascinate me. People coming together to create change that is beyond the power of one individual, is how all of our greatest social accomplishments have been made. I have started a few myself, both successfully and unsuccessfully. I have studied lots of others hunting for ideas that can be reused. I have learned…
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Wherever we look, organizations are still challenged with adoption of new technologies, social platforms in particular. In our first white paper, Joachim Stroh, expands on a the traditional understanding of technology adoption by introducing two new constructs: adaptation and exaptation. Adaptation: making people aware of increasingly volatile and disruptive business environments, i.e., unless concrete measures…
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Adoption is the pain point of social enterprise. While adoption rates linger at staggering low levels, critical success factors are endlessly identified, dissected and commented. Among those is the “top management support”, often seen as the key to success. But is it really? Is it true that, to succeed, social initiatives must have a high level champion,…
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Have you ever implemented a technology for an enterprise that had the chicken and egg syndrome? You know the type. You implement a valuable technology but no one is using the technology. As you analyze why this might happen, you realize that you need people to use the tool, but the value is not there…
